Hard Work and Goals
Hard work is hard.And this is a good thing, as only a few are ready to do that.But that is not enough. Working hard sets you apart Marketers are trained to segment and target their TG and build differentiation in…
Amit Tilekar
Customer-obsessed digital marketer and growth marketing consultant
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Messi and Likable Brands
What a FIFA World Cup with had! Marred by controversies for years, the event once started was one of the best-ever sporting spectacles. The tournament had ups and downs, and a few favorites were knocked out, but we had the…
What is social media marketing, really?
To young marketers starting out (and also to guys like me who’ve been doing social media marketing for over a decade):- – Posting a visually pleasing reel on Instagram is 𝑵𝑶𝑻 social media marketing.– Trying to come up with posts…
Hope
In a business environment, hope is not a strategy or a plan - this is what we are taught in B-schools. So does it not have any role to play?
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